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Pay Per Click Management

What is PPC advertising?
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Pay-per-click (PPC) advertising involves placing text ads on search engine results pages and paying a fee each time someone clicks on the ad. Advertisers bid on keywords or phrases they want their ads to show up for, and the ad that receives the highest bid is typically displayed at the top of the search results. This can be a competitive and constantly changing process, which is why it’s important to have a well-thought-out strategy for placing PPC ads. Nile Design can help you develop and execute an effective PPC campaign to drive traffic and conversions for your business..

PPC Campaign Audit

Nile Design is a leading pay-per-click (PPC) management service that can help you create a successful campaign that drives traffic, conversions, and sales. We offer a free audit of your current campaigns as a starting point for our services. This comprehensive review includes suggestions for improvements, recommendations for maximizing the success of current campaigns, and guidance on next steps. Our assessments also analyze key metrics such as quality scores, click-through rates, impression shares, and any wasted spend to ensure the best possible performance of your PPC campaigns. Trust us to help you get the most out of your PPC marketing efforts.

Getting Started with PPC

If you’re new to pay-per-click (PPC) advertising, don’t worry! As a top PPC management agency, Nile Design can help you get started quickly and effectively. We know that creating a successful PPC campaign requires careful planning and research, including identifying your target demographics, selecting the right keywords, establishing your budget, and testing different ads to see which ones perform best. We can handle all of these tasks for you and help you create a PPC campaign that stands out in the crowded world of organic and paid search results. Let us help you make the most of your advertising efforts and drive traffic and conversions for your business.

Reporting & Dashboards

At Nile Design, we understand that the ultimate goal of any marketing campaign is to drive sales. That’s why we use a range of metrics to track the performance of our PPC campaigns and measure results. In addition to basic metrics such as click-through rates and conversions, we also use advanced tools such as user-level analytics, real-time monitoring, heat maps, scroll maps, A/B testing, and more to gather insights and make informed decisions about page content, calls to action, and conversions. We can also implement tools to capture leads from visitors who don’t convert on your landing pages and provide easy communication channels like live chat. Our goal is to optimize every part of the process to drive the best possible results for your business.

PPC Search Engines & Social Platforms
  • Google Adwords is the most dominant player in the PPC advertising world as the most popular search engine. If you want your ads to reach your customers, this is where you want to be. Nile Design is an expert in Adwords and can get your PPC advertising management started right away.
  • Facebook is globally dominant when it comes to social media with more than 1 billion active users; it’s also a major player when it comes to advertising platforms. For some businesses, Facebook is an unmatched partner in reaching the right audience. It’s also the gateway to Instagram ads.
  • LinkedIn ads offer access to the largest professional social network and, like Facebook ads, allow you to get granular with your ad targeting to industry, company, and even job title.
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PPC Marketing Services That Gets Results

Effective PPC management involves regularly monitoring and analyzing the performance of your campaigns. At Nile Design, we provide comprehensive monthly dashboards and PPC analytics tools to track a range of metrics, including keyword rankings and phone call conversions. Our team uses industry-recommended and reliable tools to give you a clear picture of the performance of your website and PPC campaigns. With our help, you can systematically track all online activities and key metrics to ensure the success of your PPC efforts.

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PPC works 
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